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Home Magazine Innovation

Egypt celebrates opening of OPPO mobile factory in Tenth of Ramadan City

05/11/2025
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Egypt has made a significant advance in its efforts to develop a self-sufficient electronics industry with the official launch of the OPPO mobile phone manufacturing plant in Tenth of Ramadan City.

The $50 million investment marks a key milestone under the “Egypt Makes Electronics” presidential initiative, which aims to foster economic growth, create jobs, and position Egypt as a regional hub for high-tech manufacturing and exports.

The factory was inaugurated by Prime Minister Dr. Mostafa Madbouly, alongside Minister of Communications and Information Technology Dr. Amr Talaat, and senior officials from both the government and OPPO. Covering 24,000 square meters, the facility currently employs around 2,000 Egyptian workers — including engineers, quality specialists, and skilled technicians trained to international standards. Equipped with 17 production lines, with plans to expand to 20 lines by early 2026, the plant has a capacity of 500,000 units per month, amounting to roughly 5 million smartphones annually. Production models include popular series such as Reno12, Reno13, Reno14, A5 Pro, and A6 Pro, all manufactured under OPPO’s global quality benchmarks.

This initiative exemplifies a successful public-private partnership, with the Egyptian government facilitating a transparent regulatory environment that has attracted international investors. To date, Egypt hosts 15 international mobile brands producing around 20 million units annually, with total investments reaching approximately $200 million. The factory’s strategic location and capabilities are set to bolster Egypt’s export capacity, with plans to begin shipping devices to Arab and African markets by late 2024, reinforcing the country’s role as a regional electronics manufacturing hub.

OPPO also plans to diversify its product offerings, including the introduction of wearables such as smartwatches, fitness bands, and wireless earphones, aligning with its long-term growth strategy. The factory follows a Memorandum of Understanding signed in September 2022 between OPPO and the Information Technology Industry Development Authority (ITIDA), which underscores Egypt’s commitment to building a sustainable electronics industry.

Beyond manufacturing, OPPO is investing in after-sales services and customer support to ensure high-quality local service delivery and foster long-term brand loyalty. While a small team of 15 Chinese experts oversee technical operations, the majority of management and production are handled by Egyptian professionals, reflecting the deepening of local human capital and industry expertise.

The establishment of the OPPO factory represents a transformative addition to Egypt’s industrial landscape, symbolising the nation’s commitment to innovation, technology, and economic diversification. It demonstrates how strategic collaboration between government and industry can drive sustainable growth, accelerate digital transformation, and enhance Egypt’s position in the global electronics supply chain.

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